Raimondas Lapinskas reviewed Nudge by Richard H. Thaler
About choises
3 étoiles
How do we make choices.
312 pages
Langue : English
Publié 4 janvier 2009 par Penguin Books.
Thaler and Sunstein develop libertarian paternalism as a middle path between command-and-control and strict-neutrality choice architectures. Libertarian paternalism protects humans against their damaging psychological traits (inertia, bounded rationality, undue influence) by exploiting those habits to nudge people into making better choices.
How do we make choices.
If you've read Thinking Fast and Slow, you've read this book.